According to the American Marketing Association, - "Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large." A company, which provides marketing services, should be capable of doing all the above listed.
MCI is the United States` second largest long distance company for residential customers. In April 2002, MCI launched The Neighborhood built by MCI, the industry`s first truly any-distance, all-inclusive offering combining local and nationwide long distan
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