Marketing Services
According to the American Marketing Association, - "Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large." A company, which provides marketing services, should be capable of doing all the above listed.
During last several years the Softswitch technology has been actively discussed. New and traditional operators, including the operators of the IP telephony, test Softswitch systems, considering them from the point of view of wide use in communication networks and at the same time improving the technical background for the implementation of such systems.
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