Obviously SIP is considerably better than H.323 and complies with the understanding of IP-telephony as a global mass IP-service, and it should be implicitly considered right this way. And as SIP is able to serve not only telephony but also any communications at all in the real time over the IP-protocol; obviously it should become a base for other IP-services not yet existing but will appear in the future, as well.
The service that most owners look for is VoIP or voice over internet protocol. This service allows the user to make long distance calls using the standard internet connection